" content="Microsoft FrontPage 6.0"> UPBEAT Entertainment News Executive Staff Page  
 

Film Star
George Clooney
Actor Eric Roberts

WWE Superstar John Cena

WWE Superstar
John Cena
Actor Eric Roberts

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Joaquin Phoenix

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Grey's Anatomy Star Patrick Dempsey

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The Fall Preview
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50 Cent

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Film Star
Mark Ruffalo

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Uncut and Candid
Lisa-Marie Presley

UPBEAT Tim McGraw Cover

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Tim McGraw

UPBEAT Kirsten Dunst Cover

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Kirsten Dunst

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Alternative Rock Legend
Kurt Cobain

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Rock Legend
Jim Morrison

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Up and Coming Band
The Androids

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Heavyweight Boxer
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Publisher
Bridget Petrella Media Relations

 

Editor In Chief/CEO
Bridget Petrella

Executive Editor 
Debbie Simoni Mancuso

Executive Editor 
Beth E. Cochran

Senior Editor
Irene Keene

Los Angeles Bureau Chief 
Alan Carter

New York Editor
Jo Anna Zulli

European Editor 
Gabriella Schkeinkofer

Managing Editor 
Nadine Meeker

Associate Editor 
Gwen Ruff

Associate Editor 
Sam Paluso

Features Editor 
John Mundazio

Copy Editor 
Sonia Satra

Online Editor 
Atamarie Reka

Contributing Editor 
John Viscardi

Contributing Editor 
Phyllis Star Williams

Contributing Editor
Barry Marshall

Entertainment Editor 
Jeannette Ayoob

Entertainment Editor 
Bill Waddell

Technical Editor 
Dan
Kralis

Technical Advisor 
Brian M. Ross

Fashion Editor 
Danielle Orsino

Lifestyle Editor 
Terri Ann Palumbo

Business Development
Mark Gatty Saunt

Business Development
Fiona Hutchison

Chief Financial Advisor
Roger Strauss

Financial Advisor
George Dukovich

Financial Advisor
Ernie Joseph

Chief Marketing Consultant
Richard L Fuller

Legal Representation
John Linkowsky Jr., ESQ.

Certified Public Accountant
William Hergenroeder


At UPBEAT Entertainment News Syndicate, we are fully aware that readers yearn for more humanity in their news and information and sadly... they find not enough of it; they yearn for stories crafted with compassion, light-hearted humor and a genuine caring that reflect a reality they know exists; it's just rarely visited. These same readers know that brilliantly executed stories can help them through a day that understanding the adversity others endure and mostly rise above broadens their own lives and elevates their spirits. As much as anything, those stories shape and bind a community... and in doing so, create a far more objective and nurturing world. We also define and give voice to this world by bringing clarity to mainstream complexity.

Success is an inside job and the secrets to getting anything you want in life is found within these four basic elements, your heart, you integrity, your intuition and your compassionate clarity.

Clarity is the ability to give attention, and to give it when needed. It means always having access to a clear channel in the mind. Clarity is the irreplaceable skill that underlies all efforts at research and reporting, for without clarity, you look at the world and see either yourself reflected back, or a muddled haze. Ideal clarity means seeing without preconceptions, without agendas, without filters, without interpretations. It means just being there, and being there fully, with all the skills and purposes of a journalist. Curiosity is the active form of clarity, the form that asks, that goes out and looks, that returns for a second look. Another aspect of clarity leads to openness, to freshness of perception, to the ability to recognize that no two things are ever alike, no two people ever do the same things. This is the clarity of innocence. To maintain clarity, journalists have to renew their ability to see— to see doubly as both adult and child; to see at once in the full context of everything you have ever known, and yet to see as if for the first time, anew.

Journalists have to live with exactly what they learn. Unless they anticipate this need, they may find that the very clarity of vision that makes good journalists also leads them toward cynicism, irony, disillusion, detachment, or just a long empty relativism. Like medical students, journalists may go through a spiritual crisis as they learn more about human beings than they can assimilate. Few other people have to know so very much— especially so many disconcerting things— about being human.

Seeing too much too clearly easily leads one to a world-weary attitude. Journalists may oscillate between an aloof superiority from which they criticize, and the grimy guilt that comes from turning their pitiless honesty upon their own imperfect selves. Clarity needs yet another innate skill to help to manage it all. Compassion can help sustain and renew the task of repeatedly seeing oneself and others in the nakedness of truth. Compassion begins with the deep and repeated awareness of one's own web of self-delusion and imperfection, learning to look upon one's lumpiness gently, kindly. From this self-kindness, one can learn to look upon others kindly— not ignoring anything, not softening their failures, not ignoring their destructiveness. Seeing it all, seeing it clearly, seeing it from the perspective of the other person, and feeling compassion. Compassion requires clear seeing, and clarity of vision can be sustained through compassion.

The real bad news for brand-name entertainment journalism may be that a "credibility faux pas" is now pretty much what people have come to expect. It's tempting for journalists always to believe the worst, especially about themselves and their profession. The skepticism that's either inbred or learned in the business can only too easily curdle into a cynicism that eventually "eats its own".

Then again, scratch an ink-stained or cyber cynic, and you'll often find a temporarily disillusioned idealist, even an inviolable optimist underneath. Journalism is ultimately an act of faith, both for those who create it and those who consume it in any form. We all believe, at some level, that the truth is not only worth pursuing but even— occasionally and imperfectly— achieved. It is, at best, a precarious enterprise, a minefield of unforeseen complications, unexamined motives and multiple ambiguities.

It's entrusted to a group of people that the general public tends to regard uneasily to begin with. In the now infamous scene from "A Few Good Men," Jack Nicholson's character explodes on the witness stand at the beleaguering of an aggressively arrogant hot-shot attorney played by Tom Cruise— "You can't handle the truth!" The same expostulation— in a different sense— could easily be directed at the entertainment journalism profession as a whole. The problem is not that entertainment journalists can't face the truth [though sometimes that may be true] but that they can't keep a firm grip on it. 

We should never delude ourselves into believing what we find is true— because when push inevitably launches into shove, what one reads or finds isn’t always the complete truth. We have a reason to be sad because of entertainment journalists who are unable to uphold a code of ethics in their reporting. Instead, these journalists chose to fabricate “sexy” stories with false facts, fictional datelines and an unnecessary dose of arrogance or what we like to call "lofty, unrealistic, moral high grounds". Because information today is a more complicated experience than it used to be, the way we think about it must reflect greater sophistication in understanding its forms, purposes, effects, and even its reasons or justifications for existence.

The entertainment information industry is now built on a certain quantity of information flow. The daily newspaper has dozens of pages which must be filled each and every day— both to please the expectant subscriber and to fill in the area around the advertisements. The TV news must fill its allotted time each day. The book publishers have budgeted costs and printing schedules for a certain number of books next year. But what if there is no important news occurring tomorrow, no really thought-provoking book manuscripts submitted? The space must still be filled with whatever is available. With the explosion of the Internet and the increasing competition with more magazines, the media content appetite continues to grow rapidly, ravenously. "Give me content," cries the media space.  

As a result of these competitive pressures, a number of otherwise "credible" sources have demonstrated what might be best called, "Drudge's Law of Information". Bad information drives out good. Journalism stooping to rumor and tabloid values to compete with a plethora of sources that do not necessarily care about the outcome... while there seems to be more emphasis on persuasion and spin. And more people than ever write to gratify their egos, keep their jobs, or make money. Since market and entertainment values are more important than truth now— if such a thing as truth even exists in a postmodern world— the reliability of a book is less important than its entertainment value or its political ideology or its market value.  

This is EXACTLY where UPBEAT Entertainment News Syndicate and the rest simply "part ways"... because, here... we DO care, we do feel a responsibility to those we interview and those we care about who “choose” to read our work. Today, all of us at UPBEAT still write to inform... to bring to light the facts and show a perspective far less traveled. Science fiction writer Frank Herbert once BOLDLY said, ""Understanding requires words. Some things cannot be reduced to words. There are things that can only be experienced wordlessly... The act of saying that things exist that cannot be described in words shakes a universe where words are supreme." This is precisely why we have brought together this relentlessly compassionate group of "entertainment journalism rebels"... because we are still determined to shake up and challenge a universe that now prides itself on the demise of others... and rise above the rest to that which is truly felt.













































The publishers of UPBEAT Entertainment News Syndicate publish material in good faith as editorial news or paid advertisements and make no claims or endorsements for any products services or procedures which appear in any of our syndicated columns nor do the publishers accept legal liability in response to any claims made against or litigation involved with any/all material written in these columns. Articles and opinions expressed are solely those of the author and not necessarily the views/opinions of the publishers. Reproduction of UPBEAT Entertainment News Syndicate in whole or in part without expressed written permission by the publishers is strictly prohibited. UPBEAT Entertainment News Syndicate cannot be held responsible for any unsolicited material.


 


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