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Hasbro's 'Optimus
Prime Voice-Changer Helmet®™'— The Best!  
The
Optimus Prime Voice Changer Helmet is incredibly detailed,
resembling Optimus Prime right down to the tiny grooves on his forehead
plate. Constructed from durable plastic and finished in vivid colors,
this helmet is virtually indistinguishable from the Optimus Prime in the
movie. If your child isn't using it as a toy...
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Hasbro's 'Skee-Ball®™'—
Set To Hit Shelves in 2009. 
Hasbro,
Inc.'s games division has announced that it has signed a multi-year
licensing deal with Skee-Ball, Inc. for the rights to the popular arcade
game. The multi-year deal, which was brokered by Skee-Ball Inc.'s
licensing agency, Dimensional Branding Group (DBG), will allow Hasbro to
create games based on the classic Skee-Ball...
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Disney's 'Hanna
Montana Guitar®™'— It Rocks! 
Just
say the name, Hannah Montana, and you know right away that
regardless of what the product is, that all of the tween fanatics are
going to want one. Take the new Hannah Montana Pop Star Electric Guitar
for example. It’s hot, it’s almost out-of-stock everywhere, and it’s
because it’s just one of Hannah’s sizzling...
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Hasbro's 'Transformers
Ultimate Bumblebee®™'— Amazing! 
Earth's
first line of defense against the Decepticons is here! Bumblebee
waits and watches until he is called upon to protect Sam and any other
humans that come under threat from Megatron. He is a cunning warrior,
and dedicated to those he calls his friends. When danger threatens, he
converts to robot....
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MGA's 'BRATZ
Movie Mansion Playset®™'— Fashionably Cool! 
Just
in time for their feature film to hit the big screen, the BRATZ have
come out with a new dollhouse playset. This two story playset is great
for young girls, ages six and up. It also weighs in on the affordable
side compared to other doll...
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Kid Galaxy's 'Gator
Morphibian®™'— It Goes Anywhere! 
That
is no log floating at the edge of the water! With textured "skin" and
glowing eyes don't turn your back on this seemingly harmless guy.
Powerful four wheel drive, moves him over the water, then even faster...
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Nextsport's 'Fuzion
NX Ultimate Scooter®™'— Radically Awesome! 
The
Fuzion NX takes Nextsport engineering to the next level by
integrating a high strength thermo-plastic deck with aircraft-grade
aluminum cast hangers, a forged front fork and frame. A full 360 degree
rotation of the front...
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Disney's 'Enchanted
Tales Princess Castle®™'— A Dream Come True! 
Disney
simply does it again. Teaming up with Mattel, and coinciding with
the release of their latest movie Enchanted, they just released their
latest version of a dream come true dollhouse—
the Enchanted Tales Deluxe Princess Castle. This very pink house can fit
any girl’s favorite dolls. Disney has ironically...
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Upper Deck's 'Big
Ben All Star Vinyl Figure®™'—
Top Notch Cool. 
Last
year, Upper Deck produced a limited run of a Ben Roethlisberger All
Star Vinyl Figure just in time for the Super Bowl in Miami. Now,
Upper Deck is re-introducing the young Super Bowl Champion to...
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The Best of 2006— The
Top Five of Our Top 50 Toys

The Little Mermaid Magical Talking Salon by Disney
Disney opens its much-vaunted "vault" to release the eighth
installment in the limited-time availability Platinum Collection
with The Little Mermaid...  |
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Jakks Pacific's 'Flywheels
XPV®™'—
Astonishing and Then Some.

The The Jakks Pacific Flywheels XPV, which stands for
Extreme Performance Vehicle, is a remote control vehicle with wheels and
wings that takes off from any flat surface. Once in the air, the XPV can
fly more...  |
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The Best of 2005— The
Ultimate Ride-Ons from Our Top 50 Toys

This
holiday season we are certain your children will find lots of fabbo-cool
toys parked under the tree but one of the all-time most-wanted...
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The Best Board Game of 2005— Wiggity
Bang's 'Quelf'

Quelf
has to be one of the most creatively inspired, innovative,
astonishingly unique, hysterically funny, spectacularly designed family
board...
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Column
Frequency: Weekly
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