Hasbro's 'Optimus Prime Voice-Changer Helmet®™'— The Best! 
The Optimus Prime Voice Changer Helmet is incredibly detailed, resembling Optimus Prime right down to the tiny grooves on his forehead plate. Constructed from durable plastic and finished in vivid colors, this helmet is virtually indistinguishable from the Optimus Prime in the movie. If your child isn't using it as a toy
...


Hasbro's 'Skee-Ball®™' Set To Hit Shelves in 2009. 
Hasbro, Inc.'s games division has announced that it has signed a multi-year licensing deal with Skee-Ball, Inc. for the rights to the popular arcade game. The multi-year deal, which was brokered by Skee-Ball Inc.'s licensing agency, Dimensional Branding Group (DBG), will allow Hasbro to create games based on the classic Skee-Ball...


Disney's 'Hanna Montana Guitar®™'— It Rocks! 
Just say the name, Hannah Montana, and you know right away that regardless of what the product is, that all of the tween fanatics are going to want one. Take the new Hannah Montana Pop Star Electric Guitar for example. It’s hot, it’s almost out-of-stock everywhere, and it’s because it’s just one of Hannah’s sizzling...


Hasbro's 'Transformers Ultimate Bumblebee®™'— Amazing! 
Earth's first line of defense against the Decepticons is here! Bumblebee waits and watches until he is called upon to protect Sam and any other humans that come under threat from Megatron. He is a cunning warrior, and dedicated to those he calls his friends. When danger threatens, he converts to robot....


MGA's 'BRATZ Movie Mansion Playset®™'— Fashionably Cool! 
Just in time for their feature film to hit the big screen, the BRATZ have come out with a new dollhouse playset. This two story playset is great for young girls, ages six and up. It also weighs in on the affordable side compared to other doll...


Kid Galaxy's 'Gator Morphibian®™'— It Goes Anywhere! 
That is no log floating at the edge of the water! With textured "skin" and glowing eyes don't turn your back on this seemingly harmless guy. Powerful four wheel drive, moves him over the water, then even faster...


Nextsport's 'Fuzion NX Ultimate Scooter®™'— Radically Awesome! 
The Fuzion NX takes Nextsport engineering to the next level by integrating a high strength thermo-plastic deck with aircraft-grade aluminum cast hangers, a forged front fork and frame. A full 360 degree rotation of the front...


Disney's 'Enchanted Tales Princess Castle®™'— A Dream Come True! 
Disney simply does it again. Teaming up with Mattel, and coinciding with the release of their latest movie Enchanted, they just released their latest version of a dream come true dollhouse the Enchanted Tales Deluxe Princess Castle. This very pink house can fit any girl’s favorite dolls. Disney has ironically...


Upper Deck's 'Big Ben All Star Vinyl Figure®™' Top Notch Cool. 
Last year, Upper Deck produced a limited run of a Ben Roethlisberger All Star Vinyl Figure just in time for the Super Bowl in Miami. Now, Upper Deck is re-introducing the young Super Bowl Champion to...


The Best of 2006— The Top Five of Our Top 50 Toys
The Little Mermaid
Magical Talking Salon by Disney Disney opens its much-vaunted "vault" to release the eighth installment in the limited-time availability Platinum Collection with The Little Mermaid...


Jakks Pacific's 'Flywheels XPV®™' Astonishing and Then Some.
The The Jakks
Pacific Flywheels XPV, which stands for Extreme Performance Vehicle, is a remote control vehicle with wheels and wings that takes off from any flat surface. Once in the air, the XPV can fly more...


The Best of 2005— The Ultimate Ride-Ons from Our Top 50 Toys
This holiday season we are certain your children will find lots of fabbo-cool toys parked under the tree but one of the all-time most-wanted...


The Best Board Game of 2005— Wiggity Bang's 'Quelf'
Quelf has to be one of the most creatively inspired, innovative, astonishingly unique, hysterically funny, spectacularly designed family board...



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